Video shows alleged “iPhone 5S” housing in detail; was Apple planning to launch the device in two new colors? [atualizado]

We’ve already seen images of the supposed “iPhone 5S” golden / champagne case and even discussed it a lot on our MacMagazine on Air # 052. However, a new video published by DetroitBORG – which has already released one of the “iPhone 5C” housing – shows all the details of that piece.

Check out:

As we can see, it is visually identical to the white / silver housing of the iPhone 5 – with the exception, of course, of the golden / champagne tint and the inscription “iPhone”, which brings a slightly thinner font, more in line with the typography iOS 7. In addition, there is the rumored double LED flash, in pill format.

However, delving a little deeper into this issue of colors, the reader Juliano Rossi raised a very plausible question in the comments of the post about the graphite / gray model that also appeared around: what if the “iPhone 5S” comes with two color options, but instead of the traditional black / lead and white / silver, the new colors were these two exactly (graphite / gray and gold / champagne)?

This idea was raised by Sonny Dickson (one of the main sources of these carcass leaks) and may not even materialize, but it makes sense. So far, we haven’t seen any black and white “iPhone 5S” leaks. More than that, the theory of launching only these new colors solves a very common problem in upgrades of this type of Apple: similarity.

Golden iPhone 5S concept

When Apple launched the iPhone 3GS, it came with a case identical to that of the iPhone 3G; the same thing happened with the iPhone 4S and the 4 – it is possible to distinguish one from the other by small details, which go unnoticed in the eyes of the general public. Launching “iPhones 5S” in gold / champagne and graphite / gray, Apple solves this problem easily, as they would be totally different from the colors sold today with the iPhone 5.

It is almost certain that the “iPhone 5C” and its many colors will also paint this year. It remains to be seen, then, what Apple will do with the “rest” of the line. Here are some commercial options that Apple has after the launch of the new models (in order of probability, in my opinion):

  1. “IPhone 5S” and “iPhone 5C”;
  2. “IPhone 5S”, iPhone 5 and “iPhone 5C”;
  3. “IPhone 5S”, iPhone 5, “iPhone 5C” and iPhone 4S.
  4. “IPhone 5S”, “iPhone 5C” and iPhone 4S.

In particular, I see no reason why every year Apple must necessarily differentiate a new version from the old one by the look. It’s the kind of thing we don’t see happening with MacBooks, iMacs, Macs mini, among other products, that only get redesigns from time to time. But as we know that this mobile world is highly volatile – and that you can’t revolutionize a device every 12 months, even though many demand it – one way to make consumers want to change their device would be just that.

We will see what awaits us on September 10, when Apple should present the new iPhone (s) – and only them, no iPads as some were speculating.

On a related note, the website TmoNews reported that the operator T-Mobile would be planning not to give employees time off on September 20, 21 and 22 – 9/20, as we know, is the most likely day for Apple to start selling new devices if the presentation takes place even on 9/10. For a good understanding … ?

[videotipfrom[vĂ­deodicadoTulio Fonseca; news from T-Mobile via Cult of Mac]

Update · Aug 29, 2013 at 22:49

THE BGR reported that AT&T employees are also prohibited from taking a break between September 20 and 22.