That Apple and the Samsung they are the most successful companies in the smartphone business, nothing new, but some figures released by financial services firm Canaccord Genuity help put into perspective how the two companies are ahead of the competition in terms of financial prosperity.
The firm concluded that, in the second quarter of 2016, Apple continues to account for much of the profit for the entire mobile device industry more precisely, 75% of it. It looks great, but a good drop compared to last year, when Cupertino snatched 91% of profits in the smartphone world; nevertheless, Apple is still the company with the highest profit margin in the segment, with a 38% index.
Apart from it, only Samsung can profit from the gadgets, and has seen a good rise in recent times. In the last quarter, it was responsible for 31% of the sector's profit against 19% in the same period last year. The South Korean operates with a profit margin of 17%, also the second largest.
If you are surprised that the sum above results in a number greater than 100%, because you are right: all other smartphone manufacturers lost money (Microsoft, Lenovo, LG and HTC) or were zero (Sony and BlackBerry) in the last quarter , that is, they presented negative or zero percentages.
It is impressive to note that both Microsoft and HTC operate with an abysmal 22% loss, that is, for every 100 dollars spent on smartphone production, only 78 return to the companies' coffers.
Why do companies other than Apple and Samsung still take the trouble to produce cell phones, then? The answer is not exactly clear, but an attraction to each company's own ecosystem is still the strongest reason.
It is good to remember that Chinese companies do not appear in the survey because Beijing does not require them to release information about their profits and dividends if Huawei, Xiaomi and the limited company were included in the list, we will certainly see more positive numbers considering their recent successes.
(via The Next Web)
