Now yes: Apple Music surpasses Spotify in paying US users

Spotify, Apple Music and its competitors are helping the record industry to grow for the first time in nearly two decades

The phonographic industry would like to tell you that the rumors about his death are largely exaggerated, and much of that resurrection he owes to streaming like the Spotify it's the Apple Music.

According to an RIAA report (Recording Industry Association of America), consumer spending on music in the United States, in the first half of 2016, grew 8.1% over the same period last year. If the pace continues, the industry will grow for the second year in a row in 2016. The last time that happened, in 1999, the Spice Girls were dominating all the charts, that is, they have a lot of time.

Phonographic industry profit history

The graph above shows the main sources of income among all the profits of the phonographic industry in a given year. Aside from the curiosity to see LPs timidly growing again, it is interesting to note how the services of streaming they are growing year on year in this proportion.

Spotify, Apple Music, Google Play, TIDAL and limited company are, therefore, a large part of this resurgence of the music industry. In the matter of Bloomberg on this growth, former branch executive Larry Miller says that “we are beginning to see the services of streaming in the more like the thing that the hipsters university students and young people do ”. In other words, these services are becoming mainstream, just like Netflix a few years ago.

Still according to the report, the majority of new Apple Music subscribers are people who have never paid for a music service. streaming before, and on former Spotify customers or some other competitor. In other words, the number of people is increasing more and more and the trend will continue for a long time.

(via Cult of Mac)