The iPhone XR has the best cost-benefit among devices launched in 2018
Almost every time Apple launches a new model of iPhone, the company also tends to reduce the prices of some previously launched devices. This Wednesday, 15, when announcing the new iPhone SEit was no different. Soon after revealing to the world the new model, which will be sold in Brazil for prices starting at R $ 3,600, the company also gave a small discount on iPhone XR with 128 GB of storage.
Before sold at R $ 4.8 thousand, the device is now available in the company's stores for R $ 4.6 thousand. It was the only discount applied by the company and valid only in Brazil. In the US, the device continues to sell for the same price as before, for $ 649.
There is, however, a justification for the fact that so few devices have received a discount: unlike Apple's usual launches, normally held in September, this new iPhone SE is seen as an accessible version by the company, with the heart of iPhone 11, in the design of the iPhone 8. In other words, it does not directly affect the company's most expensive product line, represented by the iPhones 11, 11 Pro and 11 Pro Max.