One of the iPhone’s most formidable competitors is practically dead – which will certainly boost sales of Apple’s smartphone. What started with a simple account of a few units exploding around the world has turned into an unprecedented crisis for the Samsung and yours Galaxy Note7, who is now being called back home, from where he most likely will not leave.
I explain myself: with the recall summoned by Samsung after the news of the first explosive units, things have cooled down temporarily and it looked like the problem would be resolved. Many of the customers went to the stores where they bought their devices and exchanged them for new ones, with a security seal indicating that it was a “safe” Note7.
The problem came up again when these so-called “safe” units started to explode * too *: the first and most notable of the recorded cases happened on a Southwest Airlines flight in the United States – the plane had to be evacuated after the phone pierced the aircraft mat with heat. Then, several other reports started popping up on the internet, indicating that the new smartphone units were not, in fact, as safe as imagined.
From then on, the thing degredolated and became almost a real urban legend: airlines nominally citing Note7 before each flight, requesting that passengers keep their devices off at all times; important publications recommending the immediate suspension of the phablet and, to end it all, all the major American operators suspending their sales.
Now comes Samsung’s own action, which, although drastic, was absolutely expected: the company announced that it is “Temporarily suspending” the production of Note7 to investigate their problems. All dealers must stop selling the device and the exchange program for it has also been canceled: phablet you are advised to turn off your device immediately and return it to the store where it was purchased, with the option of exchanging it for another of a similar category or receiving the money back.
You don’t have to be very smart to deduce that, even with the euphemistic phrasing, Samsung is effectively burying the Note7 forever. How well does the Recode, it is no longer a matter of revitalizing the name of the device, but recovering the reputation of the company itself, which is suffering a significant shock with #explosiongate.
Well, we have a few months before the introduction of the S8 …
[via The Verge]
Update · Oct 11, 2016 at 13:05
And Samsung confirmed earlier today that the suspension of production and sale of Note7 is definitive. After matter of Wall Street Journal reporting the end of the device, the press office of the South Korean confirmed to the specialized vehicles that “it has permanently discontinued the production of the Galaxy Note7”.
Goodbye, Note7 – it was eternal while it lasted.