AliExpress offers from this Monday (11) special promotions for consumers from Brazil and the world in celebration of the Singles Day, celebrated today in China. The event promises to rival Black Friday 2019, with discounts of up to 70% on products sold on the website. According to AliExpress, prices will be lower than those for traditional North American promotions Friday. Next, check out nine questions and answers about Singles Day on AliExpress and learn how to take advantage of the offers.
READ: AliExpress promises offers of up to 70% in Brazil; Look
AliExpress Singles Day: nine questions and answers about the event – Photo: Reproduction / Pedro Cardoso
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1. What is Singles’ Day on AliExpress?
Singles’ Day is a Chinese tradition that encourages people to buy gifts for themselves. Always celebrated on November 11 to allude to loneliness, since the number one represents someone alone (11/11), the date has become a major entertainment festival in the country.
It would be strange if AliExpress, the Chinese e-commerce giant, stayed out of the celebrations. The site named the Double Eleven date (something like «double 11» in English) and started offering a whole day of special promotions and discounts of up to 70% for consumers around the world. Although I have been participating in Singles’ Day since 2009, this is the first time that the store is preparing a specific action for Brazil. In total, there will be US $ 300 million in discounts.
Double Eleven brings a wide variety of products on sale – Photo: Reproduction / AliExpress
Brazilians will be able to take advantage of Double 11 promotions from 4:00 am on Monday until 3:59 am on Wednesday (13), in Brasília time. The period is long to ensure that all countries have at least 24 hours of lowest prices.
3. What products are on sale?
Singles Day will bring discounts on a wide variety of items, such as cell phones and electronics, toys, watches, makeup, clothing, decorative accessories, among others.
4. How to get discounts and Red Packets?
Double Eleven offers are concentrated in the AliExpress Coupon Area – Photo: Reproduction / AliExpress
A tradition in Asian countries is to give people money in red envelopes. On this Singles’ Day, AliExpress intends to recreate the custom by distributing virtual envelopes (Red Packets) with up to 70% discount. Offers are highlighted in the coupons area of the site, and there are four different types of coupons:
- AliExpress coupon: can be used in any store and combined with an order from different sellers;
- Select Coupon: used in selected stores, the customer may use one or more coupons per order, depending on the store’s rules;
- Store Coupon: Can only be used at the store that generated the coupon. The consumer receives a coupon per order;
- Coupon with Code: can be used in any store and combined with other coupons. The codes will be distributed to all types of online channels, including AliExpress Instagram account, ads, YouTube, among others.
Some of the coupons can be obtained using the website’s currencies. Each 200 coins equals a $ 2 AliExpress coupon (about $ 8). Exclusively for Singles’ Day, until Sunday (10) the consumer received five coins for each product added to the cart, being able to earn up to 50 coins per day. Users have until 04:59 on the 13th, Brasília time, to exchange their coins for the desired coupon.
Remember that anyone who creates an account on AliExpress for the first time receives a coupon that can be used immediately. The new user coupon is only valid for the first purchase and cannot be used on other orders.
5. Are there any special promotions for Brazilians?
Yes. Double 11 2019 brings exclusive promotions to Brazil, where consumers can win ten iPhones 11, two zero-kilometer cars and ten travel packages to Bahia. Anyone who wants to compete for cars will need to buy from US $ 5 (about R $ 20) on AliExpress between 5 am (Brasília time) on November 11 and 5 am on the 13th. Each purchase is equivalent to a lucky number.
The draw of the iPhone, in turn, is not linked to purchases on the website. To compete for the Apple smartphone just repost the image of the draw, which will be published on AliExpress Brazil’s Instagram page, and follow the rules described in the post.
AliExpress has also partnered with MasterCard, which will raffle travel packages to Trancoso, Bahia, among users who pay with the brand’s card. As in the drawing of cars, a purchase is equal to a lucky number.
Singles Day discounts on AliExpress total $ 300 million – Photo: Pond5
Buying products in Double 11 is like ordering any other date of the year. To make it easier to identify offers, the AliExpress homepage will feature the products with the biggest discounts featured. After finding the desired items, simply add them to the cart, insert the discount coupon (if there is one compatible), determine the delivery address and choose the payment method. Learn how to use AliExpress on your computer.
7. How long do products take to arrive?
AliExpress delivery times vary depending on the selected shipping pattern. In the Standard mode, generally chosen because it is the most economical, customers can wait up to 60 days to receive the products. Double Eleven will be no different, but the company guarantees that it prioritizes the fastest routes. Anyone who is in a hurry to receive orders can opt for express shipping and, consequently, prepare to spend much more with delivery.
Yes. AliExpress is a secure website that uses the HTTPS protocol to protect consumer information and offers guarantees such as refunding the purchase price in case of problems with the order. However, it is important to remember that the company does not supply the products sold on the platform: those responsible for the sale are the merchants who advertise in Chinese e-commerce. This means that if something goes wrong with the purchase, the culprit is the seller, not AliExpress.
To ensure safer purchases, it is important to buy only from retailers rated four or five stars. Another tip is to choose sellers with a significant number of orders, a factor that, added to the assessment, is able to indicate whether the merchant is reliable. It is also worth analyzing the comments section to gather opinions about the quality of the product.
9. Is it worth buying or is it better to wait for Black Friday?
Double Eleven on AliExpress rivals the traditional North American Black Friday – Photo: Nicolly Vimercate / dnetc
AliExpress promises that users will be able to find prices up to 70% lower than normal, and cheaper products than on Black Friday, which takes place on November 29. Still, it is necessary to take into account that the products usually take about 60 days to arrive, which can represent a disadvantage for those who need to receive the items soon.
In addition, it is worth remembering that purchases made on AliExpress are imported and, therefore, are subject to tax by the IRS. The import tax rate is 60% of the value of the product plus freight and insurance, as established by Ordinance MF 156/99. Therefore, it is worth considering this calculation when making purchases.
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