contador web Skip to content

Levono will retire the Motorola brand

Lenovo has announced that it will extinguish the Motorola brand of Smartphones, the Chinese company bought Motorola from Google for nearly $ 3 billion.

Lenovo has announced that it will extinguish the Motorola brand of Smartphones, the Chinese company bought Motorola from Google for nearly $ 3 billion.

Motorola brand to be extinct in the world of smartphones

The "Motorola" brand no longer appears in the company's future Smartphone releases, all because Levono, which bought Google from Motorola for about $ 2.91 billion, decided it was time to use the Moto line name itself. .

The idea is to slowly abandon the Motorola brand and use only "Moto" in the handsets, which should keep the traditional "M" in the handsets that leave. From then on the handsets will be marketed under the brand "Moto by Lenovo".

The change is a bit strange because although Lenovo is the largest computer manufacturer in the world today, it does not have a respect mark in the world of telephony, something that Motorola has. It is worth mentioning that the Motorola brand will not be completely extinguished and will be used by Motorola Solutions, a department not purchased by Lenovo. Learn more on the video below.

Although Lenovo has already coordinated the launches of current versions of Motorola handsets, whenever this kind of thing happens consumers are afraid that the handsets they have learned to trust over the years will change dramatically. Something that should not happen but it is always good to be aware.

_____________________________________________________________________________

See an error or would you like to add any suggestions to this article? Collaborate, click here. Founder of blog and channel Diolinux, passionate about technology and games.