In an interview with Reuters, Intel sales and marketing manager Tom Kilroy, said he saw opportunities for Intel in the future of the iPad, although Apple has committed to an ARM-based platform for its current handsets. No one can say clearly how it intends to conduct its own semiconductor production in the coming years, but the largest processor manufacturer for the PC market appears to have plans to convince it that its handset chips also have potential.
Currently, it is not a giant in this sector: several manufacturers use hardware based on ARM designs, from which Apple has also acquired licenses in the past. Regardless, Intel has a well-defined future for its Atom processor line, with the hope of using its next generation to give mobile device manufacturers the best resources to build good devices.
Among the partnerships that Intel already has, there are also some companies with intentions to go deep into the tablet market, producing models based on Atom chips. a market much bigger than just Apple, said Kilroy. However, just like in the PC segment, Intel hopes to be successful with its chips and attract many ARM affiliated manufacturers, including Apple.
In addition to talking about the tablet market, Gilroy's interview with Reuters it also yielded some encouraging comments about the Brazilian market, which, in his opinion, is changing the business view of PC manufacturers together with other emerging economies in Asia and Latin America. With the huge popularity of common online services, the interest of these countries for PCs powerful enough for domestic tasks continues to grow, and is expected to exceed US sales in the coming years.