In a note sent today to investors, aCaris & Company was excited about the current pace of the desktop market, which is expected to grow again in 2010 thanks to its success in emerging markets and the huge interest in companies and gaming enthusiasts, depending on the processing power they have recently acquired. However, a curious point of a research carried out on the subject says that the new generation of iMac is the line of desktops that will most influence the positive numbers of the category this year, by approximately 25%.
Through the graph above, it can be seen that users are returning to spend more on desktop Macs than on laptops, which in the case of the MacBook Pro have not been updated for months. It is estimated that iMacs are the most responsible for this, considering that most users are opting for more expensive models, with processors quad-core and better options for monitors and graphics; no wonder that sales of desktop Macs have grown by 74% since the new computers all-in-one Apple products were launched on the market.
Acaris & Company believes that the positive influence exerted by iMac in the desktop market will continue to maintain Apple's success with its products in the face of the industry's average growth, something that has been going on for a long time. In 2010, the Mac's average growth is expected to remain higher than other computer manufacturers by a difference of 60% or more, according to the survey.