Apple barely announced its entry into the tablet segment and ABI Research yesterday released a forecast for 2015, stating that the market could grow from 4 million units this year to 57 million units there.
"The iPad is not the first media tablet, but it does help define a new category of devices," said Jeff Orr, an analyst at ABI. “The main focus of multimedia entertainment tablets. They will not replace laptops, netbooks or cell phones, but will remain as additional products premium or luxury for rich industrialized markets for at least a few years. ”
For ABI, tablets consist of computers with touchscreens from 5 to 11 inches, with Wi-Fi connectivity and video and gaming capabilities. Apple, of course, has strong competition in the segment, including big names like Lenovo, Hewlett-Packard and Asus, as well as other lesser-known players.