The Sony Ericsson MBW-100 is a new watch created by the North American company Fossil whose integrated Bluetooth technology allows users to be notified of incoming calls and messages on their mobile phones, whether SMS or MMS.
When a call arrives, the name and number of the caller are displayed on the watch, allowing the user to reject the call or put the phone in silent mode – without taking the device out of the pocket – through the various icons available on the accessory screen .
However, the MBW-100 does not function as a kit hands-free, that is, to answer a call the user will have to use his own cell phone, published the Associated Press.
If the model of the Sony-Ericsson mobile device incorporates an MP3 player, the user will be able to control it remotely through the watch, namely in the tasks of volume adjustment, pause mode or choice of music. The other indicators included in the accessory’s screen show the cell phone’s battery status and the quality of the Bluetooth connection.
The MBW-100 costs about 300 euros and is compatible with the models K610, K610i, K618, K790, K800, V630, W710, W850, Z610 and Z710 from Sony-Ericsson.
For Bill Geiser, a member of Fossil, this technology «can be particularly useful for people who need to always keep in touch with their mobile phone, for personal or professional reasons, but who avoid using the device in public situations, with rare exceptions» given the increase in «stigma against the use of devices in public places», making it a discreet option.
Each company will launch different versions of the watch and, according to Bill Geiser, soon the technology may no longer be restricted to Sony-Ericsson phones, becoming compatible with Nokia smartphones among other brands.
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