The social network has been secretly working on a service that features news from users and news in a new format, especially developed for mobile phones.
It is not known when or if Facebook is ready to launch the product, but the Reader It already represents an effort on the part of the company to make users spend more time on their mobile phones and see more advertisements. This may be a way of reshaping the identity of the social network, whose shares have depreciated 35% since its IPO. Also part of this redesign was the reorganization of the news feed of the site, which came to highlight news and less news from friends.
Check out some alternatives to Google Reader
This seems to be the trend of social networks. Earlier this year, LinkedIn bought Pulse for $ 90 million, another mobile news reader. The intention is similar to the Reader project: that people spend more time on the social network reading news (and consuming ads) and not just a few minutes here and there to see what friends are up to.
. (tagsToTranslate) Facebook (t) Reader (t) news (t) smartphone (t) project (t) new