event broadcast against COVID-19, dispute over Martin Scorsese film and more

Apple TV +: event broadcast against COVID-19, dispute over Martin Scorsese film and more

The news about Apple TV + may have slowed, but they haven’t stopped. In fact, the Cupertino giant is using its platform to help combat Coronavirus (COVID-19), as we will see below.

In addition, Apple would also be talking to a (giant) director of cinema to produce a new film (spoiler: he already won an Oscar), among other news.

Shall we go to them?

Fundraising event

An initiative to combat the effect of the Coronavirus pandemic in the United States, organized by the New Jersey pandemic relief group (New Jersey Pandemic Relief Fund, or NJPRF), will bring together some American celebrities (born in New Jersey) to raise funds to help the state’s most vulnerable victims. The information is NBC Philadelphia, as seen by our reader Leandro Bodo.

Called «Jersey 4 Jersey», the event will feature American music and television stars such as Bruce Springsteen, Jon Bon Jovi, Halsey, Chelsea Handler, Tony Bennett, Danny DeVito, Whoopi Goldberg, Charlie Puth, Kelly Ripa, Jon Stewart, SZA and Saquon Barkley . Everyone, of course, will participate remotely from their homes.

Bruce Springsteen announced that he is teaming up with other New Jersey celebrities for a #JerseyForJersey event that will raise money for the NJ pandemic relief fund. Tune in on April 22 on @ABCNetwork!

The event will be broadcast on April 22 at 8:00 pm (Brasília time), via the Music app (Apple Music) and the Apple TV app – as well as on several local radio stations.

Martin Scorsese film

The prominent film director Martin Scorsese would be talking to Apple and the Netflix about your next project, the film “Killers of the Flower Moon”based book bestseller namesake. The information is Wall Street Journal.

According to the report, the film, starring Leonardo DiCaprio, was in development with Paramount Pictures, but the project was halted as the budget got “out of control”.

Apparently, production will cost more than $ 200 million, causing (supposedly) Paramount to refuse the project. Scorsese’s latest hit, “The Irishman” («The Irishman»), had a similar story: it was originally developed by Paramount, but the $ 175 million budget also caused the studio to sell the film to Netflix.

Although Scorsese and Netflix already have a consolidated partnership, Apple may be in a better position than its rival to secure the new deal. That’s because Apple was more friendly to distribute its productions in theaters, while Netflix prefers that all originals be released first on its own platform.

THE WSJ he says that if Apple buys the film, it will have to “reimburse” Paramount for the resources that the studio has already invested in the project. It is also possible for both companies to come together, with Apple paying most of the bill and Paramount handling the distribution of the project – still, the film would be broadcast on Apple TV + after a period of exclusivity in theaters.

Audience growth

As an almost natural effect of social isolation during the Coronavirus pandemic, more people are attending health services. streaming, and a new survey by Parrot Analytics, released by deadline, shows exactly that.

According to the survey, Apple TV + recorded an increase of 10% at the hearing in the two weeks after the pandemic started. The greatest growth, however, came from two specific series of the platform: “Incredible Stories” (“Amazing Stories”), by Steven Spielberg, and the comedy «Mythic Quest: Raven’s Banquet».

Numerically, while the former generated 14x more views in the last two weeks of March, the latter saw an almost 9x increase in viewership.

As we can imagine, it wasn’t just Apple TV + that saw an increase in user interest: last week, the Disney + informed that it already has more than 50 million of subscribers worldwide.

New video from «Helpsters»

The alternative rock band The Mowgli’s joined the muppets, from the children’s series «Helpsters», to explain how to correctly use some English spelling terms from a special touch: with music.

As an educational program for children, Apple is making it available for free to everyone with an Apple ID, without the need for an Apple TV + subscription (during the COVID-19 pandemic) – a time when thousands of children are taking classes suspended.

via Cult of Mac [1, 2], IndieWire