Do you know the Pink October?
Symbol of October Rose, via Shutterstock.
Here's what the website outubrorosa.org.br says:
The popular movement internationally known as Pink October celebrated around the world. The name refers to the color of the pink bow, which worldwide symbolizes the fight against breast cancer and encourages the participation of the population, companies and entities. This movement started in the United States, where several states had isolated actions related to breast cancer and or mammography in October, after which, with the approval of the American Congress, October became the national (American) cancer prevention month. mama.
This whole movement grew a lot and, fortunately, it broke the American borders to win the world. The movement arrived in Brazil in 2008 by Femana (Brazilian Federation of Philanthropic Institutions for Breast Health Support). This year, Shopping Tacaruna launched an application to promote the cause in a quick and fun way.
Sorry, app not found.
Developed by Fishy, the app that is also available for Android devices allows people to publicize the campaign and spread the importance of prevention. To participate, simple: just access the application, take a photo or select it in your gallery and that's it. The image selected / taken by you has a pink filter, the campaign seal and ready to be shared on social networks with the hashtag #OutubroRosa.
Simple, n? In this way, you help the campaign to spread even more!