After the appointment of a responsible person for the representation of the business, Critical Software now announces the creation of a subsidiary in the United Kingdom, through which it intends not only to respond more effectively and with a local identity to the growing customer base in that territory, but also expand and accelerate the arrival to new customers and markets.
The new company, founded in December and headquartered in London, has a team spread throughout the South and Southwest of England and represents «a natural step in Critical Software’s expansion strategy in the British market», according to João Carreira, one of the Critical officials in a press release. This expansion started a year ago with the appointment of Brian Luff as a representative for the United Kingdom, who will now assume the role of director in the new subsidiary.
In addition to a team of five people already established in the United Kingdom, the company should grow by recruiting more British staff, in order to reinforce its local identity, but also displacing specialized staff from Portugal, adds Critical Software.
The company’s offering in the UK replicates the parent company’s set of specialized services and products, including software in areas such as Enterprise Application Integration, Dependability & Embedded, Command & Control and Networking.The product offering should focus on EdgeBox and WMPI technologies, which correspond to the intellectual property developed by the company, it is highlighted in a statement.
«The United Kingdom has enormous potential, being a rich and mature market that values the type of skills of Critical Software (…). If we add competitive costs to this because we have the basic engineering structure in Portugal, we have excellent conditions for us to be successful «, considers João Carreira.
2000-12-27 – Critical Software to integrate European R&D consortium