As always happens at Apple events, the company airs some videos during the keynote to reinforce the message it wants to pass on a certain subject. Today was no different.
Check out the four that painted at the special event presentation of the launch of the iPhone SE and the 9.7-inch iPad Pro:
Apple – 40 Years in 40 Seconds
Apple turns 40. A celebration of four decades of ideas, innovations and culture.
Liam A Story of Innovation
True innovation means considering what happens to a product at all stages of its life cycle. Liam disassembles his iPhone when it is no longer functional, so that its internal materials can live.
ResearchKit Empowering doctors, researchers and now you
An open source software structure, ResearchKit is helping researchers and doctors to produce insights and discoveries at a pace and scale never seen before. See how this success has inspired new ways of understanding and managing our own medical conditions.
The new iPad Pro
With the powerful A9X chip, display True Tone and 12-megapixel iSight camera, the new 9.7-inch iPad Pro delivers incredible performance and versatility. It redefines what is possible on an iPad. And it gives everyone the ability to do amazing things.
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a matter of time before painting the complete video of today's presentation. 😉
Update by Rafael Fischmann · 02/23/2016 s 16:01
As expected, the full keynote is now on YouTube too: