And Apple continues the crusade to make its subsidiary Beats a fashion brand. Today, the company unveiled four new handset models Beats Solo3 Wireless inside a special collection called “Club Collection”.
The collection is made in partnership with the YouTube channel NAVYA, focused on beauty and fashion, and brings four versions of the wireless headset: «Club Red» (with touches of white and navy blue), «Club Navy» (with ivory and red accents), «Club White» (with red and blue accents) and «Club Yellow» (with touches of red and light blue).
Thus Apple defines the new collection:
Today, Beats By Dr. Dre presents the Club Collection, a bold and vivid edition of its Solo3 Wireless product line. Inspired by his tribe – those who celebrate his voice -, the collection features four new stylish colors: red, yellow, white and navy.
As part of the partnership with NAVYA, the new Beats from Club Collection will appear in an episode of the channel to be published on the 18th, where the presenters of the programs will use the headphones and give tips on how to combine them with different looks and styles.
It is good to remember that, with the exception of the painting, we are talking about the same Beats Solo3 Wireless as always, with the W1 chip for fast pairing, up to 40 hours of playback, technology Fast Fuel fast charging and all the features already known since its original introduction in September 2016.
The headphones Club Collection are already on sale at the American Apple Online Store for $ 200, same price as its traditional versions. They will be made available at Apple’s physical stores in the US starting this Wednesday (6/6).
In Brazil, they are also already on sale online for R $ 1,600 – cash, as always, has 10% discount. They will be delivered between June 28th and July 5th.