It is very common to see technical assistance with the apple logo on the door and think: “It’s from Apple“. However, the fact is that many unauthorized companies misuse the company (and other brands) logo to promote their services.
Understand the difference between authorized and specialized, so as not to end up putting your device at risk in the hands of those you don’t know.
First of all, it is important to make one thing clear: assists specialized they are often an alternative to escape the very high prices of official assistance. So there’s nothing wrong with looking for one, how much has mindfulness the differences between one and the other. The problem is when you take your device thinking you are delivering it to an official Apple service, as the consequences can be quite different.
Technical assistance that is part of the training program Apple Authorized Service Center (AASP) are third-party companies that have a contract with Apple to provide maintenance and repair services. They have technicians trained by Apple and, therefore, are recognized by the Cupertino company as able to perform any type of repair on their devices. Various safety procedures must be followed and respected according to internal rules and only they can purchase parts original directly from Apple. That is, if you change a screen in an unauthorized store, you will be sure that that screen is a “generic” one, not the original iPhone.
For those authorized, Apple provides access to a complete set of information and tools related to products, repairs, services, disassembly, troubleshooting and update information, in addition to local technical support available to certified technicians. That is, even a model that has just been launched, technicians already know all the smallest details inside.
The prices of parts and maintenance services are tabulated, and the values also tend to be “Apple standard”, that is, much higher than in alternative places.
Assistances that are only specialized are, as the name says, specialized in fixing equipment. Technicians are usually experienced in disassembling and fixing that particular brand, but their knowledge does not come from official technical documents. As they do not follow a standard established by the manufacturer, it turns out that each specialized service trains its technicians in the way it sees fit. This learning can come from alternative sources (like YouTube or exchanging information with other professionals), or even through the so-called “hands-on” when fixing customer devices.
Specialists are not required to follow any safety protocol or standards predetermined by the brand, thus having much more freedom to act according to their knowledge and experience.
This lack of standard makes it end up becoming a real lottery the user chooses specialized assistance. It can have really competent professionals as well as technicians who work in a more amateur way.
The great advantage of the specialists is undoubtedly price, much smaller than the authorized ones. However, a large part of this is due to the use of “alternative” parts, which rarely have the same quality as the original part, often reducing the useful life of that repair.
But after all, which one to choose?
The choice between one or the other will depend on a number of factors, including your financial situation. The obvious answer always tends to opt for the cheapest solution, not least because some official repair values often cause outrage, because they are so high. It is common to see situations that, due to the damage of a single piece, the authorized one suggests changing the whole device for a fixed price, usually much more than you would expect to pay.
As stated before, there are two points to consider when choosing unofficial specialized assistance: confidence in the available professionals and the use of non-original parts in repairs. And since there is no way to know this in advance, the device may show different results after a period of use. At the time of delivery, the device works which is a beauty, but it is not possible to guarantee that that new screen or replaced battery will hold 100% after one year.
It is worth mentioning that there are many people who use parallel assists with an exceptional result. However, what we are saying is that there is no way for you to know which ones are of good quality before experimenting. Ideally, you should always try to get recommendations from someone you trust (and have tried) before handing your device over to an unauthorized professional.
If money is no problem for you, or if you think it is worth paying more for the guarantee of having a qualified service with original parts (which in theory will free you from future headaches), the right choice is to seek assistance. authorized official. In this other article we have already taught you how to search for one in your city or near you.
So the golden tip is this: always pay attention to the words authorized and specialized. Now that you know the difference between one and the other, you will be able to make your choices consciously. Share this article with your friends and family, so that more people know the differences and know what to do if necessary.