O iPhone X he is among us, and with it a new design in a glass and stainless steel housing, the polemic upper cut, a new biometric system, a beautiful OLED screen, state-of-the-art components and of course, a price beyond scary.
It remains to be seen, therefore, how he is doing commercially. Because, according to the data analysis firm Canalys, Apple would have sold 29 million X iPhones in the fourth quarter of 2017 this is, in just under two months only, since he arrived at the stores on the 3rd of november. Of that total, 7 million would have been in China which helped him to obtain the title of best-selling smartphone of that period.
The number may not be the dream of some Wall Street analysts, not least because the X today shares space with the newly launched (and more accessible) iPhones 8 and 8 Plus, but it is still impressive, especially when it comes to a $ 999 (or more) smartphone.
In addition, his sales were also not the fastest for an iPhone, possibly due to the problems he faced with very low stock in early November, his own price and the "competition" with the company's other new devices not to mention the entire competition. for Apple itself, which is also stronger than ever.
Another good news was the fact that other Ma devices, such as the iPhones SE, 7 and 8, continued to sell well during this period, which shows how successful was the strategy of increasing the line:
Apple is experiencing its best performance so far, all thanks to the soft changes it made to its portfolio in the third quarter. This strategy reduced the risk as it updated the iPhone, both in design and user experience. While new technologies, such as Face ID and infinite screens, help to justify the $ 999 price tag and remain competitive with Samsung, Huawei and Google, having a larger portfolio allows Apple to achieve its global marketing goals. shipment and protect your market leadership in the segment premium.
TuanAnh Nguyen, Canalys analyst.
The numbers, as always, are not official, but it is possible to have a good idea of ​​how the devices fared during the last quarter of 2017. As for the total number of iPhones sales, we will know how Apple fared when it released its next results on February 1.
via 9to5Mac
