In a somewhat atypical and unexpected attitude, Apple today reduced the official price of HomePod from $ 350 for $ 300, in the United States. This is a 14% cut.
The Apple smart speaker has already been marketed for this price (and even less, at $ 280) in some retail chains in a promotional way, but this time the new value is official and definitive.
The reduction may be an Apple commercial strategy to leverage HomePod sales or it may, of course, also indicate the future arrival of a new version of the product – or, perhaps, a new member of its line.
The HomePod remains a very limited product. It is only available for the time being in ten countries: Germany, Australia, Canada, China, Spain, United States, Hong Kong, France, Mexico and the United Kingdom. The price reduction that occurred today, by the way, applies to all of them.
Recent research has indicated that HomePod has so far captured only 6% of the American smart speaker market.
via 9to5Mac
