The home automation area has extreme potential, but unfortunately Apple can't keep up with the market (at least not yet). In addition to offering the platform HomeKit, the Cupertino giant has a few gadgets of which we can only count on the Apple tv (which is part of the Home app) and HomePod.
This situation, however, may change: according to a new story by Mark Gurman of Bloomberg, Apple is increasing your hires HomeKit hardware and software team, possibly to ?catch up? in this technology niche, which Google and for Amazon.
More precisely, Ma is looking for engineers to work on some possible device (s) in addition to its smart speaker which itself is a synonym for limitation as it is available in very few countries. . By market, HomePod accounts for only 2.1% of the available smart speaker market.
Gurman also reported that Apple has explored a "wide variety" of smart home accessories, including modules that can open and close windows automatically, but that these projects have apparently been suspended.
More than gadgets Ma's own HomeKit platform is still limited: currently more than 450 household accessories smart phones are compatible with Siri, against 85,000(!) that support Alexa from Amazon and 10,000 that support Google Assistant numbers that certainly don't make the Cupertino giant happy either.
The venture is being awarded to former Mozilla chief technology officer Andreas Gal who joined Apple last year following the acquisition of Silk Labs by the Cupertino giant. Since hiring, the executive has been working to shake and breathe Ma's projects, drawing on Silk Labs' platform that uses artificial intelligence to connect multiple home devices.
Really be? We'll see.