The links between Apple and SAP, the giant in addition to enterprise software, are increasingly tied and, as a result, inserting Ma even more into the corporate market, once untapped by Cupertino. Today, companies announced a partnership expansion focused on two important points: machine learning and augmented reality.
The idea of the new partnership is for companies around the world to make the most of their Macs, iPhones and iPads with access to the above technologies. For example, store clerks may use iPhones and ARKit to assist with shelf organization, while mechanics may use the artificial intelligence of iPads to help recognize and solve vehicle problems.
SAP will help make the process of creating business applications and processes as intuitive and easy as possible, while Apple provides the right tools and equipment to realize the new initiative.
Tim Cook, who attended the Sapphire Now conference (in Orlando, Florida) to announce the news, celebrated the new partnership on Twitter:
Thanks @BillRMcDermott and @SAP for the warm welcome at #SAPPHIRENOW. Cant wait to see the next generation of iOS enterprise apps powered by machine learning! pic.twitter/paMRBPPyZ8
– Tim Cook (@tim_cook) May 7, 2019
Thank you @BillMcDermott and @SAP for the warm welcome at #SAPPHIRENOW. I can't wait to see the next generation of machine learning business iOS apps!
The fruits of Apple's new partnership with SAP are set to begin in the coming months and will certainly benefit even more from the news that Apple is putting up its sleeve for the upcoming WWDC. Cool, isn't it?