The CEO of Apple, Tim Cook, announced yesterday (6/4), during a conversation with the pop star Lady Gaga and the American presenter Jimmy Fallon, that Apple donated $ 10 million for the campaign “One World: Together at Home” (“One World: Together at Home”), a fundraising initiative to combat Coronavirus (COVID-19) organized by Global Citizen in collaboration with the World Health Organization (WHO).
Gaga, who is personally raising funds for the project, spoke with Fallon about the initiative, which will contribute to the WHO Solidarity Response Fund for COVID-19. So far, the campaign has raised about $ 35 million, much of the money from technology companies.
Check out, in the video below, the moment when the singer and the presenter talk to the Apple executive:
In addition to donations made by companies and large philanthropic organizations, the campaign will feature a virtual musical event to raise funds, which will be broadcast live on April 18 at 9 pm (Brasília time).
Here are some of the stars who will participate in the presentation: Lady Gaga, Elton John, Paul McCartney, Lizzo, John Legend, Keith Urban, Andrea Bocelli, Billie Eilish and more – in addition to David Beckham, Idris Elba and others.
Apple is proud to partner with @glblctzn to present One World: #TogetherAtHome. Join us for a special night of music and action to celebrate the heroic efforts of community health workers and support @WHO in the global fight to end COVID-19. Stay home and take action with us now. pic.twitter.com/UnENN636uF
– Apple TV (@AppleTV) April 7, 2020
Apple is proud to partner with @glblctzn to present One World: #TogetherAtHome. Join us for a special night of music and action to celebrate the heroic efforts of community health workers and support @WHO in the global struggle to end COVID-19. Stay home and take action with us now.
Among the companies / services that will broadcast the event are: Apple, Amazon Prime Video, Alibaba, Facebook, Instagram, LiveXLive, Tencent, Tencent Music, TIDAL, TuneIn, Twitch, Twitter, Yahoo and YouTube. In addition, broadcasters ABC, NBC and CBS will also air the event.
In addition to driving combined actions to support the WHO’s COVID-19 Solidarity Response Fund, the broadcast will highlight stories of the world’s health sector heroes, as well as messages of gratitude and appreciation from those who heal.
As we reported in the last few days, the Cupertino giant is investing money and resources in the fight against the pandemic, and its global humanitarian aid commitments have already exceeded $ 15 million until now.