With its statistical analysis system present in more than 780,000 apps for iOS and Android, the Flurry has a good sample of data to determine how gadget sales went this Christmas.
This first chart compiled by her compares the distribution of device types over the past three years:
The big highlight certainly goes to the "Phablets", which initially appeared to be stealing ground from tablets but in 2015 grabbed a nice slice of average smartphones.
But see how Android makes a difference in these numbers:
The popularity of "Phablets" in the Android world simply absurd, now reaching half of the total. Apple only entered this market in 2014, with the iPhone 6 Plus, and even with the 6s Plus the general preference of the iOS user for the 4.7 inch model.
Not surprisingly, Apple detonated its competitors in sales:
Of all new devices activated at Christmas, according to Flurry data, almost 50% were from Apple. Samsung obviously appears in second place, but very distant, with 20%.
Also according to Flurry, on Christmas Day the volume of app downloads in Apple and Google stores (in the United States) was 120% higher than the average for the entire month of December showing that there were a lot of people playing with new gadgets. from their boxes. 😉