Last March, Apple filed a lawsuit against Amazon in order to make the retail giant give up the use of the term Ā«App StoreĀ» from its Android app store.
In response to Appleās action, Amazon has shown that it intends to stake its defense on a quote said by Steve Jobs himself during a conference with investors in which he made it very clear how generic the term can be:
āThere will be at least four āApp Storesā on Android, consumers will have to look for apps and developers will need to work to distribute their apps and get paid. This is going to be a mess for users and developers. Compare that to the integrated Apple App Store, which offers users the largest app store in the world, preloaded on every iPhone. ā
If it works and Amazon wins in court, Apple could lose registration for the term āApp Storeā.