Newspapers, websites, TV shows, movies, neighbors, friends on Facebook and on the streets, now everyone is talking about Snapchat. You know what I’m talking about, right? Something told me not to even try to install such an app on my smartphone, but I couldn’t resist, I wanted to go all the way to find out more about this fever. After testing Snapchat, I discovered a sad truth: I will never learn to use it.
Well, for those who fell here by parachute, Snapchat can be naively compared to WhatsApp or Facebook. That is, an application that allows us to quickly communicate with friends and share multimedia content. It turns out that in practice, this application that is falling in favor of teenagers, allows you to share places, photos or videos temporarily, because after a few seconds, the message disappears.
To learn more about how the app works, visit our Snapchat guide.
One thing needs to be said: it is not about quantum physics, but the app cannot understand the massive use of the app by younger people. I even understand that many people want to share content creatively and spend precise time working on the images, but what really strikes me is the fact of how the interaction between friends happens. This just doesn’t fit the head.
Why send messages that then disappear in the air?
You take a picture, put in an effort to look creative, send the media by message, and after seconds the sender views the image, it disappears, and he responds. One thing is very smart, this I have to assume, the fact that the image destroys itself in up to 10 seconds is great, because you are sure that it will not be shared afterwards.
Not even the fact that the application has exclusive functions would explain so much success, since third-party applications, such as MSQRD itself, can turn me into a jaguar. In fact, not even the ability to send self-destructive messages makes sense here, as Telegram could be a better solution. So what is it?
Well, 80% of Snapchat users come from the USA, they are boys and girls between the ages of 13 and 23, so they are young and in great shape and with their minds always in motion. Lately, however, not only are they increasing user service statistics, but we’ve also seen an increase in people ranging from 40 years old and up.
Soon, I realized that, like me, many people my age, 30, fail to understand how Snapchat works or, probably, have no interest in sending self-destructive messages.
Why send messages that then disappear in the air? We can even think of an application used for sexual purposes, since the spicy photos would not be kept in the image gallery, however, several studies have revealed that only 1.6% of users use Snapchat for «sex»; 14.2% post sexual content; while the majority, 59.8% use the app mainly to send funny pictures. A waste of talent!