AEG targets mobile phones to specific audience

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AEG will return as a brand in the area of ​​mobile phones by the end of this year. For the time being, two pieces of equipment will be launched which, according to the company, intend to «fill specific gaps in the national market».

According to the company, the first model is aimed at the senior population, since it allows these users to use the equipment without the usual obstacles, such as small print or reduced sound. The other equipment is intended for a broader audience, which favors mobility and who wants to separate professional and personal contacts.

The two models will be on sale through AEG’s distribution channel and points of sale, in major retail centers and in stores specializing in telecommunications.