A few weeks ago, the Consumer Intelligence Research Partners (CIRP) revealed that, in the last quarter, the 7/7 Plus models already represented 43% of the sales of iPhones in the United States. Now, she released a survey looking at the adoption of the new generation as a whole.
In summary, the demand for iPhones 7/7 Plus it is bigger than 6s / 6s Plus, but not as big as 6/6 Plus. In the first 30 days after the launch of the new devices, 73% of iPhone buyers in the U.S. have chosen them.
In relation to iPhone buyers coming from the Android platform, the number rose from 12% to 17% last year to here. Other platforms, such as Windows and BlackBerry, add up to 5%.
We have already received thousands of entries in our own research on purchasing intentions for Apple devices, but the form is still open to anyone who has not responded. Soon, we will close everything there and do all the data analysis to share with you. Wait! 😉