According to study, Apple is one of the companies that most protects the privacy of users

This research is not new, much less the result of it. Since 2011, the Electronic Frontier Foundation publishes a study which assesses whether several companies in the technology sector protect the data / information of their users.

Now, in 2015, she evaluated the following items:

  • If companies follow the standards of good practice established by the industry.
  • Users are informed about government data requirements.
  • Everything is correctly informed about the information they keep from users.
  • Requests for removal of information requested by governments are reported.
  • If they have a pre-user policy, which is opposed to leaving loopholes (backdoors) so that, for example, governments can spy on information.

As we said, this study has been done since 2011 and, as in the case of sustainable energy, it is impressive to see the evolution of Apple in terms of privacy. If in 2011, 2012 and 2013 Ma was left with only one star (one of the worst in the ranking), since 2014 she managed to reach the maximum possible score.

EFF report

Apple earned five stars this year in the report “Who protects you”. This is Apple's fifth year in the report, and it has adopted all of the best practices we identified as part of this study. We commend Apple for its strong stance on users' rights, transparency and privacy.

Direct competitors from Apple, such as Google and Microsoft, have failed to perform as well as that. If you want to know more information about the EFF study, be sure to take a look at this page.

Edward Snowden

On a related note, Edward Snowden who has already used Apple as an example for user privacy initiatives, participated (via video) in the Challenge.rs conference in Barcelona, ​​and showed full support from Apple. He emphasized her choice to support users' privacy instead of making it a business model driven by such information.

I think that, in the current scenario, it doesn't matter if he's being honest or not. What really matters is that it has a commercial incentive to differentiate itself from competitors like Google. But if he does that, if he points out Apple's business model to be different, to say “we are not in the business of collecting and selling information. We are in the business of creating and selling devices that are superior ”, so this is a good thing for privacy. This is a good thing for customers.

And we must support companies that are willing to innovate. ()

Regardless of whether Tim Cook is in this struggle for users' privacy because he believes that this is really something important or just as a business advantage, it doesn't really matter that much. The result, as Snowden noted, is beneficial for users of Apple products and services.

(via 9to5Mac, TechCrunch)