Ah, the hype
Oh my. Peak Apple. Someone is queuing in Sydney before THEY HAVE EVEN ANNOUNCED ANYTHING !!! pic.twitter.com/G16X0ze8eN
– Seamus Byrne (@seamus) September 8, 2015
Like what happened last year, a row for the new iPhones, it started to form even before the devices were even announced by Apple.
The photo above, registered by the editor of CNET Seamus Byrne, shows a tent already set up in front of Apple Retail Store – Sydney (in Australia). Interestingly, it was precisely there that we bought our iPhones 6/6 Plus in 2014.
this is likely to be some kind of marketing action. In fact, when we were there the first four in line were promoting their app.