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LG OLED Smart TV: know the differences between the W9, E9, C9 and B9 models

Get to know the main features of each LG OLED Smart TV and choose the one that best fits your room (and your pocket!)

THE LG one of the largest manufacturers of Smart TV of the world and the brand is often involved in the development of new technologies for the sector. In 2019, for example, the South Korean invested heavily in its line of high-end televisions, those with panels OLED and NanoCell. In addition to offering higher image quality and sophisticated design, the models feature a system based on artificial intelligence and who is able to learn from the user.

And if you are looking for something Smart OLED TV LG, you may have noticed that the brand offers models of different sizes, price ranges and specifications. To help you choose which one is best for you, we have prepared a brief comparative listing what each has the best to offer. Check out:

What does OLED?

LG OLED Smart TV diagramThe biggest differential of OLED screens is the absence of the backlight that illuminates the pixels

Before we leave for the TVs themselves, a brief explanation about what the OLED, English acronym for Organic Light Emitting Diode. Widely used among smartphones, OLED screens differ from LED screens because they don't need auxiliary lighting: basically, while an LED screen needs a set of LEDs illuminating the panel that forms the image, the OLED can illuminate every pixel individually, because each of these pixels formed by a diode (gives the name) that lights up with the passage of a electric current.

In addition to save energy, since black pixels are turned off in this type of panel, OLED screens usually have colors more alive and a more accurate contrast, since each pixel is controlled individually. On a screen Common LED, as if each pixel were a glass window with a large lamp behind, in this case, the LED. When you turn on the lamp, the light goes through the glass and filtered for him, assuming his color.

J on the screens OLED, following this same analogy, the window glass would have the ability to ?Light up alone?, which, in practice, would give you much more need about the tone of color and about the shine they emit.

Demonstration burn inBurn-In manifests itself as a mark on the screen, which can be permanent or temporary

Still on the OLED TVs, much is speculated about this type of panel if degrade over time, presenting the so-called burn-in. Briefly, burn-in occurs when a particular image displayed by long periods and creates a kind of watermark on the screen, being visible over other contents as a kind of ?ghost image?.

Despite being an understandable fear, any and all screen technology can acquire burn-ins, even the old ones CRT TVs ?Tube? had this flaw. For circumvent the problem, in addition to the OLED technology having improved over the years, most equipment with it, especially TVs that have a long useful life, have resources that avoid (and often even correct) the appearance of these brands.

LG B9 OLED Smart TV

OLED Smart TV LG b9 Promotional ImageThe B9 the entry model of LG OLED Smart TVs from LG (Image: LG)

THE LG OLED B9 the entry model of LG smart TVs with this type of panel. There are models equipped with the 2nd generation Alpha 7 processor, and newer models may have a 2nd generation Alpha 9 processor. B9 features features like AI Picture, The AI Sound it's the THERE Brightness.

According to LG itself, the AI Picture allows the processor to compare the displayed image with a vast image bank stored on the TV itself. After recognizing what the displayed image is about, the processor is then able to improve textures, sharpness, colors and resolution. as if the TV learns what it is showing and then improves the quality of the content.

Demo AI PictureAI Picture uses artificial intelligence to enhance the colors, sharpness and contrast of the displayed image (Image: LG)

THE AI Sound it's the AI Brightness start from the same principle, but the first does it with sounds and the second uses a sensor to detect the brightness of the environment and thus adjust the brightness of the TV to the ideal level.

Aside from the above, the LG B9 offers everything you would expect from a sophisticated TV: minimalist design, state-of-the-art OLED panel, surround 5.1 with 40W of power and HDR10 Pro, a feature that makes colors more vivid on the screen. In addition, to avoid that tangle of wires behind the TV, the model also features a cable organizer.

Datasheet of LG B9:

  • 55 and 65 inch screens;
  • 2 Generation A7 or A9 Intelligent Processor with Artificial Intelligence – Deep Learning;
  • AI Image / AI Sound / AI Brightness;
  • 2.2ch 40W Dolby Atmos sound;
  • 4K Cinema HDR: Dolby Vision, Advanced HDR by technicolor, HDR10 Pro, HLG Pro;
  • LG ThinQ AI (Artificial Intelligence) technology with Voice Recognition in Portuguese;
  • Magic Remote;
  • Price: R $ 5,414.05 view (55 inches)

LG C9 OLED Smart TV

OLED Smart TV LG C9 Promotional ImageAll LG OLED TVs integrate with Amazon Alexa, Google Assistant and Apple Homekit (Image: LG)

The second LG OLED Smart TV that we will list the C9, model that shares a good part of its characteristics with the B9. The main advantage of this model, however, is the processor Alpha 9 2 Generation, much more powerful and able to operate the system resources more quickly. In practice, the C9 has the same features as the B9, but has a design more sophisticated and faster.

Like the entire LG 2019 OLED Smart TV line, the C9 integrates with Google Assistant and Amazon Alexa, being able to respond to commands from both virtual assistants. For those with an iPhone or iPad, the entire line is also compatible with AirPlay, function that allows to transmit videos and music from Apple devices to the TV, and with the HomeKit, which allows TV to be controlled by Crab.

Datasheet of LG C9:

  • 55, 65 and 77 inch screens;
  • 2 Generation a9 Intelligent Processor with Artificial Intelligence – Deep Learning;
  • AI Image / AI Sound / AI Brightness;
  • 2.2ch 40W Dolby Atmos sound;
  • 4K Cinema HDR: Dolby Vision, Advanced HDR by technicolor, HDR10 Pro, HLG Pro;
  • LG ThinQ AI (Artificial Intelligence) technology with Voice Recognition in Portuguese;
  • Magic Remote;
  • Price: R $ 6,079.05 view (55 inches)

LG E9 OLED Smart TV

mart OLED TV LG E9 Promotional ImageLG E9 the most sophisticated TV of the brand with OLED panel sold in the country (Image: LG)

THE E9 was the last of the LG OLED Smart TV line to arrive on Brazil. Like all TVs listed in this article, the model features LG ThinQ AI technology, which basically combines the aforementioned AI Picture, AI Sound and AI Brightness in a system also based on artificial intelligence, capable of recognizing voice commands and learning the user preferences over time. Also as with the rest of the line, there is still 4K resolution and HDR10 Pro and HDR Advanced.

As differentials, the E9 brings sound surround with 4.2 channels, instead of the 2.2 channels of the previous models, and a more sophisticated design too, with a support bar at the bottom of the TV that accompanies it from end to end. In the other items, the E9 is practically the same as the models already mentioned, deep blacks, due to the individual lighting of each pixel, bright colors and a wide angle of view.

Technical sheet of LG E9:

  • 55, 65 and 77 inch screens;
  • 2 Generation a9 Intelligent Processor with Artificial Intelligence – Deep Learning;
  • AI Image / AI Sound / AI Brightness;
  • 4.2ch 40W Dolby Atmos sound;
  • 4K Cinema HDR: Dolby Vision, Advanced HDR by technicolor, HDR10 Pro, HLG Pro;
  • LG ThinQ AI (Artificial Intelligence) technology with Voice Recognition in Portuguese;
  • Magic Remote;
  • Price: R $ 18,049.05 view (65 inches)

LG W9 OLED Smart TV

Being the more sophisticated of LG OLED 4K TVs, the W9 an Wallpaper TV, that is, so thin that it is close to the wall, almost like a ?Wallpaper?, literally translating the term. To produce a TV with just 3.81 mm thick, LG needed to separate panel and electronic components, transforming the TV into two connected devices: while all the connectors and circuits of the TV are in one base that looks more like a soundbar, only OLED panel stuck to the wall.

Thanks to the sophisticated base design and discreet cable that connects the screen, the W9 really seems to be ?glued? to the wall. Unfortunately, the model is not available for purchase in Brazil, but for the lucky ones who can buy it abroad, it is possible to do it in the sizes of 65 and 77 inches as long as you have some thousands of dollars or euros left over, of course.

Datasheet of LG W9:

  • Wallpaper TV;
  • 2 Generation a9 Intelligent Processor with Artificial Intelligence – Deep Learning;
  • 4.2ch 60W Dolby Atmos sound;
  • Google Assistant | Alexa;
  • LG ThinQ AI Technology (Artificial Intelligence) with Voice Recognition in Portuguese – Instead of WebOS and ThinQ AI Technology key feature;
  • AI Image / AI Sound / AI Brightness;

Bonus: OLED Smart TV LG Z9

If the LG OLED W9 already seemed distant from our reality, the Z9, the biggest and most expensive TV in the entire line, seems to have come from another planet. However, it is worth mentioning some characteristics of the model by way of curiosity, since this is the first 8K TV LG to be produced for the market:

Just to give you an idea, the 8K resolution is twice as high as 4K, allowing a TV with 88 inches like this has the same pixel density as a 42 inch UHD (4K) TV. The design of the LG OLED Z9 was inspired by another famous TV from the brand, the LG SIGNATURE OLED R: responsible for giving LG more than 70 awards design, it had a similar look to the Z9, but had a flexible screen, able to retract into the base when the TV was turned off.


And you, liked our comparative of TVs OLED from LG? Interact with us and give us your opinion using the comment field below!

Sources: Zoom, LG