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What will Apple do with 12 additional petabytes of data?

First of all, if you have never heard of ?petabyte?, I explain: 1PB is equivalent to nothing less than 1,000TB. This, we are talking about absurd 1,000,000,000,000,000 bytes.

Really look like? Well know that Apple has just placed an order for 12PB (!) For Isilon Systems, a company which was acquired by EMC for $ 2.25 billion at the end of last year. The information was recently released on the website, citing a reliable source close to the negotiations.

iTunes in the cloud

Interestingly, the story says nothing about this gigantic additional data space being used for iTunes in the cloud, according to recent rumors, but to meet the growing needs for digital video storage in the iTunes Store.

If this new deal is really hot, Apple will become Isilon's biggest customer, which in its portfolio has names like Alcatel-Lucent, ARM, DailyMotion, Fuji Film, Imeem, Kodak EasyShare Gallery, MySpace, NBC, Orange, Paramount Digital Entertainment, Petro China, Random House Group, Second Life, Sony, Sports Illustrated, Technicolor, TVA, XM Satellite Radio and many others.

(via AppleInsider)