I was a little taken aback by such an analysis being made by a boy of only 15, but Matt Richman seems quite correct in his conclusion: Apple profits more from selling a Mac s than Hewlett-Packard (HP) profits by selling seven PCs.
To achieve this, Richman considered that Apple made $ 4.976 billion in the sale of 3.76 million Macs in the last quarter. Dividing by one another, we determined that their average price was US $ 1,323.40. According to analyst Peter Misek of Jefferies & Company, Apple's current gross margin on Mac sales of 28%. We conclude that she is earning an average of $ 370.55 for each Mac marketed.
Now, the other side of the coin: HP's Personal Systems Group division responsible for its PCs earned $ 9.415 billion in the last quarter, with profits of $ 533 million. The company's operating margin was 5.66%, but Richman decided to consider it at 8% to give HP a break and make room for other internal costs. Richman also applied the same average price growth of 5.71% Macs over the past two quarters to a December NPD Group figure, concluding that the current average price on PC sales is $ 650.12 (again, well with HP).
Multiplying that average price by HP's 8% margin, we finally came to a profit of just $ 52 for each PC sold by HP. Yes, against $ 370.55 from Apple. Holy discrepancy, Batman!
(via The Loop)