Apple is due to announce the new iPhone during the event that takes place tomorrow at the Yerba Buena Center for the Arts, and sales are also expected to begin on September 21, next week's Friday. Several analysts are already placing their bets on the amount of sales of the iPhone 5 during its first weekend.
Based on the sales success of all past generations of Apple's cell phone, some analysts have bet on a new sales record. Three of them, Brian White, Tavis McCourt and Gene Munster, spoke to AllThingsD about your expectations.
The most conservative, White from Topeka Capital Markets, expects about 1.5 million iPhones 5 to be sold in pre-orders and an additional 3.5-4 million units to be sold over the weekend. McCourt, director of Raymond James, is betting on higher numbers. According to him, somewhere between 5-6 million new iPhones should be sold during the same period. Piper Jaffray's J Munster believes the next iPhone will sell anywhere from 6-10 million (!) Units, easily breaking the iPhone 4S record of 4 million.
However, contrary to what the analysts above said, Stephen Baker, vice president of industry analysis at the NPD Group, did not boot in a sweeping launch. Although he believes the launch will be successful, Baker explains that the iPhone does not have much to grow on. His view is that ?easy market points? have already been taken from weaker competitors, such as Research In Motion (RIM) and Microsoft, by past generations. The fact that the iPhone is already available on major American carriers corroborates Baker.
We'll find out who's right soon