Netflix started streaming videos with the AV1 codec in its Android phone app. The new standard promises to reduce data consumption by up to 20% when compared to the VP9 codec, a method used by the streaming service until then. The announcement was made last Wednesday (6), but, for now, the change is only available in some titles.
READ: Oscar nominated films 2020: know where to watch each production
AV1 is a royalty-free encoding format developed by the Alliance for Open Media (AOMedia), a non-profit association of which Netflix and other technology giants such as Amazon, Google, Intel and Microsoft are founding members.
Netflix: tips every subscriber should know
Want to buy cell phones, TV and other discounted products? Meet Compare TechTudo
According to Netflix, AV1's compression efficiency should guarantee a superior streaming experience "in areas where phone networks may not be reliable, and our members have limited data plans".
Whoever wants to transmit in the new codec must enable the "Save data" function. To do this, simply access the application settings and tap on "Use of cellular data". The standard is only available in selected titles, which have not been informed by the company.
Step by step to enable data saving with the AV1 codec in the Netflix app Photo: Reproduo / Ana Letcia Loubak
In a statement, Netflix said it plans to launch AV1 on all of its platforms and is working with device and chipset manufacturers to expand the feature's compatibility.
Via Netflix Blog and The Verge