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New iPhone Commercial Shows NHL Behind the Scenes

The campaign Clicked / Filmed with iPhone (Shot on iPhone) It doesn't stop bearing fruit.

At the end of February, we posted on Instagram (if you still don't follow us there, I strongly suggest) a new stage of this campaign, in partnership with NHL (National Hockey League, or National Hockey League (United States and Canada), in which Apple began using spontaneous photos taken by the athletes themselves to stamp billboards.

View this photo on Instagram.

The #ShotoniPhone campaign (here in Brazil, #ClicadacomiPhone), which has been going on for a long time, has begun a new phase at least in the United States. There, @apple has partnered with @nhl and is using spontaneous photos taken by the athletes themselves to stamp billboards. The following teams are part of the agreement / campaign: @tblightning, @capitals, @stlouisblues, @edmontonoilers, @nhlcanes, @arizonacoyotes, @senators and @philadelphiaflyers. The images have already started to be displayed this week in various American arenas. In addition to the billboards, photos will also be promoted on social networks (including Instagram Stories) in order to show a little more behind the scenes of the National Hockey League. (via @clioawards, @ 9to5mac)

A post shared by (@) on Feb 27, 2019 at 1:00 PST

Now, just over a month later, we have the first commercial. The above video was created by Auston Matthews, of Toronto Maple Leafs. He filmed his teammate, Mitch marner, and showed us a little of the life of one of the biggest stars in the NHL.

The video in question was created with an iPhone XS.


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Image: https://www.apple/shop/buy-iphone/iphone-xs

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iPhone XS and XS Max

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Price: Starting at R $ 6,569.10Installment Price: in at 12x of R $ 608,25Colors: space gray, silver and goldCapabilities: 64GB, 256GB or 512GBRelease: September 2018

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