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Gartner estimates rising PC prices keep market stable by 2018

Gartner, the world's leading technology advisory and research firm, released the results of its state-of-the-art electronics market survey in 2018. The results include the steady growth rate of 0.9% in the second quarter of 2018.

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Gartner and IDC point to sales growth

"The PC market is still hampered by the insufficient DRAM memory segment in 2018 due to a lack of online new wafer capability. As a result, PC vendors will continue to increase their prices throughout the year."

– Ranjit Atwal, Gartner Research Director

Worldwide shipments of devices by type, 2017-2020 (In millions of units)

Device Type

2017

2018

2019

2020

Traditional PCs (Desk and Notebook)

204

195

189

181

Ultramobiles (Premium)

58

65

74

80

Total PC Market

262

260

263

262

Ultramobiles (Basic and Utility)

158

155

152

151

Computer devices market

420

415

415

413

Mobile Telephony

1.841

1.867

1.888

1.901

Total Device Market

2,261

2.282

2.303

2,314

Source: Gartner (July 2018)

O end of Windows 7 support in January 2020 Another important change for market condition. The company states that In North America, migration to Windows 10 is expected to be completed by 2019. In Western Europe, program adoption has intensified this year, and in emerging countries migration has shifted to 2019. The Chinese market has another influence on the global market. : 20% of worldwide handset spending is in China. Mobile phone sales in the country were down 8.7% last year, but are expected to grow by around 3.3% in 2018, representing 23% of total sales for the year. The traditional PC market is down 1.7%, although the country is dependent on this sector. Atwal predicts hope: "China is an interesting country to look at this year. The continued introduction of a Chinese version of Windows 10 in the second half of 2018, as well as the expected Apple iPhone replacement cycle for 2019, will generate demand. "

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