Looking from afar, it is not difficult to recognize a MacBook, whatever the model. Although the iconic lighted kitchen has been extinguished in recent years, the combination of aluminum and glass, with clean and elegant lines, has become a trademark of the Apple computers This is a feature that many companies try to copy but are not always successful.
The fact that Apple undeniably managed to build a kind of aura around MacBooks. This aura has its advantages and disadvantages: while making Apple computers true dreams of consumption in the minds of many, it also puts them at an almost unattainable level, unglued from other options when you go. buy a notebook new.
That's precisely why we're here: Demystifying MacBooks. And how will we do it? Talking about them, of course where they came from, how they present themselves today and what the prospects for the future are. At the end of this little trip, we'll also give you some tips on how to save money on buying an Apple laptop to call yours. Come on then?
A bit of history
The story of the Mac, in a way, is the story of Apple. The original 1984 Macintosh represented Steve Jobs's original vision when he founded Ma with his partner, Steve Wozniak: a machine that would take the computing power of big business and the army and carry it to the masses even for a price. Not very friendly: $ 2,495 time of your release, equivalent to about $ 6,000 today.
The original Macintosh was, of course, a desktop computer; the first portable Mac would appear only five years later with the Macintosh Portable. The machine, however, was a failure: its price was very high ($ 7,300 in 1989, equivalent to nearly $ 15,000, or $ 60,000 today) and its focus on advanced users has not appealed to most consumers. .
Over the next few years, Apple's adventure in laptops was taking shape with the PowerBook line; With the return of Steve Jobs company, in the late 1990s, a second line, the iBook, was created for more casual users.
The MacBook brand, as we know it today, came into existence only in 2006, with the junction of PowerBooks and iBooks under one umbrella; The first computer under the new name was the MacBook Pro, introduced in January 2006. In June of the same year, the "ordinary" MacBook appeared, while the MacBook Air came two years later.
Of these lines, the "ordinary" MacBook has the most tortuous trajectory: presented as the family's cheapest option, it originally lasted between 2006 and 2012 first as the famous white MacBook, with its white polycarbonate shell, and then for a short time with an aluminum housing /unibody identical to the MacBook Pro. After three years, it returned in 2015 as an ultra-portable machine, known and quite controversial for its lack of connections. This "reincarnation" of the MacBook lasted until July, when it was discontinued by Apple.
The current scenario
With the death of the 12-inch MacBook with Retina display, we have two laptop lines to choose from today. If you read it With some regularity, surely you already know the basic differences between them: the new MacBook Air is the model aimed at more basic users, with its ultra-portable body, only 1.25kg, and intermediate specifications in addition to a complimenting battery, with an estimated capacity of 12. hours
The MacBook Pro, in turn, designed for those who want a little more from your computer. Of course, the most basic versions of the 13-inch line have several similarities to the MacBook Air (including price, very close), but by climbing a few steps on the scale and two inches on the screen, you can get a high end machine contained in a Extremely compact body if you want to pay for it of course.
Talk about the 2019 MacBooks Pro and Air It necessarily means talking about the main issues that plague your users (or potential users). The first of these is the infamous door problem which, depending on your point of view, may not be a problem. All current models of MacBook have only Thunderbolt 3 ports (two or four, depending on the model), so those who often use peripherals such as USB sticks, HDMI or VGA cables, external disks, wired printers or more will need to invest in adapters.
It is quite true that the problem is increasingly rare, since the tendency of the world is precisely to adopt USB-C / Thunderbolt 3 as standard. But it is nonetheless a minor inconvenience, depending on your case.
The second ghost that hangs under current MacBooks has a first and last name: butterfly keyboard. Apple's new key mechanism, which is thinner just to fit into the company's thinning machines, keeps making technological headlines because of its apparent lack of durability and a tendency to yield stuck or dead keys.
True, along the way Apple has tried to correct the course: Apple has introduced four versions of the engine, each with slight changes to improve its reliability, and has launched a swap program that covers all computers equipped with this type of device. keyboard and is valid for four years from the date of purchase of your notebook.
Still, perhaps as an attestation that the experiment failed, all rumors indicate that Ma is abandoning the butterfly keyboard on her next generation of MacBooks Pro and Air that is just the subject we will discuss next.
The rumored machine already paints a relatively clear picture of the next major release Apple will make in its line of handheld computers: it's a new 16-inch MacBook Pro, which, by speculation, is about the same size as the one. current model of 15 ″ (to be discontinued) with thinner edges on the screen. It should also mark the turn of the traditional scissor keyboard, which should be reintroduced to the rest of the line gradually.
Apparently, this new MacBook Pro will be introduced as early as October, but its price is not yet known. Don't expect a friendly label, though: The 15-inch MacBook Pro is currently starting at $ 21,300 (or $ 2,400 in the US), and its successor will, at best, possibly or even more.
Rumors also indicate that Apple will make more timely changes in October on 13-inch MacBooks Pro and MacBooks Air. These should be limited to processor upgrades and other internal enhancements only.
From then on, speculation becomes less solid yet there is no real evidence for it, only logical thoughts of what Apple will do in the following line. It is possible that following the transition from Larger MacBook Pro, let's see a 14 ″ MacBook Pro soon replacing the current 13 ″ model, also with a fresh look and thinner edges on the screen. The MacBook Air, for its part, is expected to take the place of the company's entry-level notebook excellently, maintaining the current design for a few good years and getting occasional updates here and there is the crowd that eventually comes at a slightly lower price.
How to buy a best priced MacBook in Brazil?
Once the key features of each Apple portable line are presented, the question is: How best to buy them?
Sure, you can just walk into an Apple store or go to the Apple Online Store and get yours, but paying full price for a MacBook in Brazil by 2019 doesn't seem like anything most people can do with peace of mind. That's what a lot of people do to buy computers for international travel, but in that case you need to add to the calculation the tax paid on customs besides obviously having a planned international travel for the sake of conversation.
A great alternative to the above two options is to consider other stores such as MTronic which are offering pretty cool prices across the MacBook Pro and Air line, offering free shipping on select models and offering several installment options. Remember that you don't miss a thing by choosing not to buy your MacBook directly from Apple: regardless of where it comes from, Ma's own one-year warranty based on the device's serial number, and you can get assistance normally at any center. authorized spread throughout Brazil.
Let's go from MacBook, so?